Influencer Marketing with Strategic Positioning
Buon Odore



To strengthen its presence in the Middle Eastern and European markets, Buon Odore partnered with Iranian influencer Saba Majlessi, leveraging her strong regional influence to connect with new audiences.
For domestic market expansion, the brand collaborated with national athlete and Survivor finalist Sema Aydemir and social media content creator Merve Çolak Dereli. These partnerships played a key role in expanding Buon Odore’s target audience while reinforcing its brand perception in a powerful and engaging way.
By integrating influencer marketing with strategic positioning, Buon Odore successfully enhanced its market reach, visibility, and customer engagement.